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Last week, telecom giant AT&T quietly updated its privacy policy with a controversial change: The company would begin selling customers’ information to marketers and other businesses.

Selling customer data is nothing new for the likes of Facebook and Google. Those companies make billions of dollars targeting ads based on personal information. However, AT&T’s data mining is a potentially troubling development for the company’s large group of 105 million subscribers. The “External Marketing and Analytics Reporting” program would allow AT&T to sell information including your location based on WiFi connections, web broswing history and app usage.

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